Categories Cash Offer

How to Target Millennial’s When Selling Your Home


At the end of 2018, 33% of Millennials were reported to own homes – this is approximately 25 million Americans. With this majority of homeowners coming from this generation, it is important to prepare your home to sell to them! Below are some tips on how to target Millennials when selling your home!


  • Make sure the home is move-in ready. A fixer-upper is a thing of the past – although Millennials are willing to do some projects on their own, they want a home that is ready for move-in. They don’t want to find somewhere else to live while they fix up a home. Make sure the areas are livable and comfortable at the time of the sale.
  • But…leave some DIY projects. Although they want it move-in ready, leaving some projects for the creative mind is recommended. Allow the Millennials to envision their concept, say in the backyard. This will give them the idea of personalizing the home without too much hassle.
  • Make your home a smart home. When adding upgrades, focus on smart home features. This includes installing systems that allow homeowners to access the systems from their phones or mobile devices.
  • Add eco-friendly features. Millennials are all about preserving the earth, so adding eco-friendly features will give you a competitive advantage in the market. Make sure that the upgrades are noticeable to the eye – the upgrades are for marketing as well as for going green. Some upgrades you can focus on include the HVAC system, installing double pane windows, and switching out old appliances.
  • Shoot for an open concept floor plan. If you have some spare time and cash, knockdown any walls that are preventing your home from having an open concept floor plan. First determine if they are load bearing, and if not, grab your sledgehammer! Don’t spend too much time or money though. If you don’t want to knock it down yourself, just include the opportunity as a highlight in your marketing package!
  • Include a home office when staging. Many Millennials are freelancers and therefore work from home. A majority are looking for homes that provide adequate space to set up an office; therefore, when staging the home be sure to include an office space, even if it is just a small desk set up in a corner.

Now that the home is ready, here is how you market it:

  • Use online websites. Most Millennials will look for their future homes online so make sure that you have your home posted on all websites, including Zillow, Redfin, Trulia, MLS, to name a few.
  • Use social media. When posting the home for sale, don’t forget social media posts! This includes Facebook and Instagram – make sure you use the right hashtags so you can gain access to this generation!
  • Ensure the marketing material is visually appealing. Better pictures, less words – this will attract Millennials. Don’t skimp out on your marketing photos; hire a professional so you can get the best return on your home.
  • Don’t overprice. Millennials are looking for a deal and they don’t want to haggle – make sure your home is marketed at list price. You are better off taking multiple offers and creating a bidding war than struggling to get one offer.
  • Think “Minimalist.” Put your stuff away! Millennials are the generation of minimalism – this means they want less clutter in their lives and in their homes. If your current home has knick-knacks everywhere, consider storing them away during the sale process

Selling your home is no simple task, and the process of preparing, marketing and closing is not for everyone! If you want to sell your home quickly and hassle-free, call us. We are Gulf State Homebuyers, all-cash investors who buy homes in the Houston/Baytown market. We buy homes with a simple process:

First, call us and get the conversation started. We will set up a time to visit your home and do an evaluation. On the day of the visit we will provide you an offer! If you choose to take the offer, we cover all of the paperwork associated with the sale; we even cover all closing costs! If you want, we can close in as quickly as five days. You will not need to pay agent fees, no need to stage, and no need to do any upgrades! We buy the home as-is. To learn more or to get started, contact us today.

Categories Cash Offer, Tips

How to Play the Housing Market


If you currently own your home, it is important to understand the two primary ways in which you can play the housing market. What do we mean by this? We are talking about how you can take advantage of your position to better meet your goal of getting into the house of your dreams. If you are looking to make a move, then there are two ways in which you can maximize your position. Let’s review.

  1. Refinance Your Home

Two weeks ago, the Federal Reserve lowed its benchmark on interest rates for the first time since 2008. Interest rates are now set to hoover between 2% and 2.25%. In some cases, this has had a major impact on homeowners looking to refinance.

The federal funds rate is the rate at which banks and other financial institutions lend money to one another overnight to meet mandated reserve levels. When the fed funds rate declines, it becomes cheaper for banks to borrow from other banks, providing them an opportunity to reduce mortgage rates for their clients. This is because they maintain the same spread (return between what they borrow money at versus what they lend money at). However, not all banks reduce their lending rates according to the fed fluctuation. In some cases, they leave their rates the same, making a higher return on their lending.

For homeowners to take advantage of the recent decline in federal funding rates, homeowners should seek out banks that have concurrently reduced their mortgage lending rates. Homeowners can refinance their home and ultimately reduce the amount the must pay back to the bank. They can refinance to 1) Reposition their debt, or 2) Refi and buy another property, say an investment asset of a vacation home!

  1. Sell and Buy Using Tax Code 121

The other avenue homeowners can take is to sell their home and buy a new home (that one they have been dreaming of for years) using Tax Code §121. Section 121 Principal Residence Property allows homeowners to exchange their home and avoid paying taxes. If they qualify, homeowners can exchange and be excluded of $250,000 of gain for single filers and $500,000 of gain for married taxpayers filing jointly. In order to qualify, homeowners must use the property as a principal residence for two out of the last five years prior to the sale; the use of the principal residence however does not need to be in concurrent months. Additionally, the exclusion is only available every two years and second homes and vacation homes do not qualify.

Which Option is Right for You?

Taking advantage of the housing market can be financially advantageous. At the same time, it can be risky. For anyone interested in making a move, by either refinancing with these low interest rates or by selling and exchanging according to tax code §121, it is recommended that they speak to a qualified professional.

How Can We Help You?

We here at Gulf State Homebuyers are all cash investors. We purchase homes in the Baytown/Houston area for all cash. For those who are in your position and are interested in moving into the home of their dreams, we make the process a bit simpler. Instead of taking the property out to market and engaging in the hassle of working with a real estate broker, marketing, and negotiating on a closing price and terms, we provide clients the option to simply sell to us. We purchase homes as-is and cover all costs associated with the sale. Our process is simple as well – once a client calls us, we set up a time to view the property and make an offer on the home that same day. No inspections required. Our goal is to help our clients move forward to the next stage of their life – And, with the way the current housing market is, now is an optimal time to take that leap. To learn more about how we can assist you, or learn more about your options (which are outlined above), contact us today and speak with one of our qualified professionals.

Categories Cash Offer, Tips

How to Move Quickly Without Losing Your Shirt


Sometimes life comes at us fast and, for better or worse, you find yourself in the sticky situation of having to sell your home on very short notice. This happens more often than you think and its not always bad news. People do relocate to take care of sick relatives or to settle a divorce, but they also move to follow new opportunities, new careers, and new relationships.

Moving quickly however is not good for the bottom line when it comes to selling your home. This is because to get the most out of your property, there is a lot of time-consuming work and preparation that typically goes into a sale. So, if you find yourself having to move on short notice, here are some tips to ensure you still get a fare selling price in as little amount of time as possible.


As soon as the decision to move has been made it’s a good idea to take inventory of your things. To help your move go more smoothly and to begin clearing the house out for showing, start a weekend garage sale to clear out the clutter as soon as possible. It is also a good idea to take advantage of apps like Offer Up and Letgo to speed up the process of clearing out even if you have to give things away for free just to avoid the hassle later.


The next important tip is to get a shipping container or storage pod. They give you several advantages for moving on short notice. For starters, they provide you with temporary storage for the things that are moving with you even if you haven’t found a new home yet. Plus, when you are ready, they show up at your new home ready to unload at your own pace. All of this comes in handy for a quick move and for helping you prep your home to sell in a short time frame.


Renovations are the next step to address, however without much time you won’t be able to take care of the large remodels that home buyers are looking for, such as new bathrooms and kitchens. But don’t throw in the towel, there are some quick and easy investments you can make to create a dramatic impact on both the final price of your home and the amount of time it sits on the market.

Take a weekend to tidy up the yard. Clearing out planters and adding flowers and potted plants can help with the homes curb appeal. First impressions are important; in fact, it may even be worth it to enlist the help of a professional to get the most bang for your buck on short notice.

Make the investment to get a new matching set of kitchen appliances…it will pay for itself and then some. For potential homebuyers’ new appliances are a must and it requires almost no work on your part, plus it can be delivered and installed in a matter of days.


We suggested cleaning all your stuff out of the house for a reason. Potential buyers need to picture their stuff in a new home so your home needs to be like a blank canvas. Once your personal items and furniture have been paired down to a minimum, give the home new paint inside and out. Choose neutral colors and shades of white for the interior. This way, no matter what the style the next owner has, they will be able to picture themselves living in the space.

If it’s in your budget, hire a professional stager. They will meticulously prepare the house room by room to maximize its selling potential. The finished product is a home that will sell more quickly and for a higher price, so it’s not unlikely that investing in a stager will also pay for itself.


If all of this sounds difficult, or you just want to get out now, there is still a good option. Sell to an all-cash buyer! We are Gulf State Homebuyers and we buy homes in as-is condition for a very competitive price. We simply conduct an appraisal of your property and make you an offer the same day. Plus, talk about selling your house quick, we can close in as little as five days. So, don’t let buyers put you in a corner with low ball offers simply because you have to move in a hurry, contact us today.

Categories Baytown, Cash Offer, Landlord

Why You Should Sell Your Investment Property in Baytown!


Do you own an investment property in Baytown or in any of the surrounding cities? If you do then you may want to consider selling. Although many investors have the understanding that holding their investment property is always the best strategy, there are current market indicators that are supporting those investors who are open to change. Overall, investors who are holding onto their investment assets may be leaving money on the table. Here’s why:

Use Your Equity to Increase Your Cash Flow

Leveraging your current investment property to increase your cash flow can improve your financial position. By selling your current home and reinvesting in either a larger, single family home, or a multi-unit building such as a duplex or triplex, you can increase your cash flow. You can use the cash received from the sale of your current investment property as a down payment and take advantage of the low interest rates to acquire a loan on the new property.

Another option that many consider is refinancing their current investment property to purchase a second property. However, there is a major pitfall in this plan that many overlook, and that is the hassle of managing two properties in separate locations. By consolidating your properties onto one lot you can reduce the time it takes to manage the properties.

Do a 1031 Exchange

By participating in a 1031 exchange, you can leverage the equity in your current investment property and trade into a larger one without paying capital gains taxes. A 1031 Exchange, which is defined under section 1031 of the IRS Code allows investors to defer paying capital gains taxes on an investment property when is it sold and another “like-kind property” is purchased.

Take Advantage: We are in a Seller’s Market

Don’t miss out on the current opportunity – we are still in a seller’s market. This means that due to increased demand and limited supply you can receive a premium on your home. Wait any longer and the market could shift, reducing your return on the sale. You may be wondering how you will be able to buy the next property if it is a seller’s market. This is simple: Thanks to the cash you will have at hand from your current home, you will have maximum leverage to negotiate on your next purchase. Furthermore, if you are considering investing in an alternative asset, such as a commercial real estate property (apartment complex), the market has different demands. With the right buyer’s agent you will most likely be able to improve your position.

Move to a Stronger Market

Economists are predicting that in the next nine to eighteen months the market will start to take a hit, and this includes the real estate market. This means that any property owners need to start preparing for the long term; if they are considering selling in the next ten years, they should execute now. If they wait, they could risk entering a recession, which could then take years to recover from.

In this instance, moving to a stronger market can be the solution for any investor. For example, purchasing in Houston could prove to be an intelligent decision. More people are moving into the cities for job opportunities, which increases rent and demand for rental units. Moving to an urban market provides more security in economic uncertainty.

Get Out

Maybe it is just time for you to get out of your investment property. Are you currently experiencing more stress than reward by managing your property or properties? Do you have tenants that are no longer worth the worry? Are you facing foreclosure on the property? Is the property vacant? Are you entering retirement and looking for less work? If you answered “Yes” to any of these questions, then getting out of the investment may be your best option.

Sell, But Don’t List

Many investors avoid exchanging or selling their investment assets because they don’t want to hassle with selling their property on the market. We have a solution that will help you forego this process…Sell to us, Gulf State Homebuyers. We are investors located in Baytown who are interested in buying your property. We buy homes in all conditions and as-is. This means that as the owner you will not need to hire any contractors, real estate agents, or appraisers. Instead, we do all the work. Our process is simple. Once you contact us, we will set up a time to walk the property. We will then have one of our qualified staff meet you and they will give you an offer that same day. No obligations. No hassles. No fees. If this is something that interests you, call us today to get started.

Categories Cash Offer, Tips

Characteristics of Homes Purchased in 2019


When you take on the task of selling your home, you will be confronted with quite a few challenges. Dozens of homeowners just like you are looking to sell their homes quickly and at a competitive price. However, not every homeowner is able to achieve this goal – and the primary reason they are unable to do this is because they are not aware of what buyers are looking for. Understanding your clients is key to any sale – so adopting the latest home buyers’ trends is essential to beating your competition when trying to sell your home. Let’s take a look at some of the characteristic’s home buyers are looking for this season.

What types of homes are home buyers buying?

Depending on the area that you live, this characteristic can vary. However, in a community such as Baytown we tend to follow the natural trend of the US market. According to 2019 data, 82% of US home buyers in 2019 are seeking detached single-family homes, with only 8% purchasing townhouses. A mere 10% are purchasing homes in apartment complexes, duplexes, and other mixed housing situations.

Where are home buyers interested in buying?

You may think with employment opportunities primarily moving into major cities, home buyers are seeking homes in these neighborhoods. However, families are still largely interested in living in suburban communities. In fact, it is estimated that only 14% of individuals purchasing homes this year have settled into an urban area or city center. Communities like Baytown are desired because it allows families to reside in a close-knit community while having the ability to commute to major cities.

How much are home buyers buying for?

This question varies greatly depending on your home’s location. On a national level, the majority of houses that buyers are pursuing range between $200,000 to $300,000. However, in Baytown the medium price of homes sold this year is slightly below the average – coming in at $189,000. This means that people interested in selling their home will find more success by selling to an out-of-towner.

Does my home need to be eco-friendly?

The honest truth – YES. The majority of home buyers currently include millennials, a generation that is focused on improving the environment around them. They are recognized for spending more on purchases to ensure that they are using their buying power to promote an eco-friendly world. This means that homeowners need to focus on improving the environmentally friendly features in their homes by installing solar panels, updated HVAC systems, energy efficient appliances, double pane windows and doors, energy efficient lighting, and landscaping for energy conservation.

What other factors do home buyers consider?

Although we cannot breakdown every characteristic of this year’s home buyers, we can educate you on some additional aspects of your home that you can assess on your own. You can conduct research to determine how your home compares to that of the community you live in. When assessing take a look at your homes stats compared to those that have recently sold, such as: size of the home, lot size, style of the home, quality of the neighborhood and schools, and crime rate.

How do I find the perfect home buyer for my house?

With the diversity in home buyer’s characteristics, finding the right home buyer for you can be difficult. You will need to be flexible in your closing terms to ensure that you maximize your return. For example, if you are selling a fixer upper, you need to be prepared to pay for necessary inspections to close on the finance contingency. If you are selling a condo, you need to be prepared to negotiate the price if your HOA fees are high.

However, selling does not need to be so complicated. Selling to an all-cash buyer can provide you the perfect buyer without the hassles of preparing the home for the sale.

What do we mean?

Sell to us! We are Gulf State Homebuyers – we are all cash investors interested in buying homes in the Baytown and Houston area. We purchase homes at competitive prices, providing ease to sellers looking to transition to their next chapter in life. If you want to forego the stress of trying to accommodate your home to the buyer’s in the market, then contact us today for your free home evaluation. We can purchase your home within days, cover all costs associated with the sale, and even help pay for your moving costs. Don’t wait – get your free appraisal today.

Get a Free Cash Offer Today!

see if your home qualifies for a free cash offer!